our history : from craftmade Italian shoes to rental bike shop



Our passion born around 1919 thank's to the work of Mr. Gennaro Cerbone that creates the 1928 his business company, the first on Naples.


In this period born the Italian brand RONDINE© Craftmade Shoes and Creazioni Cerbone©.

With the Second World War Mr. Gennaro work in Rome at the General Quarter of Air Force and extend his activities (factories and stores) in this region of Italy.

With the end of the war (Liberation of Italy) part of Cerbone's family continued the business in Rome.
Mr. Gennaro back in Naples and involves the company and his Industrial activities for starting exportation in the American markets of his Italian products.


In his youth his passion for cycling has been very strong, to win many competitions with the Velo Club Naples, best Italian cycling association. A nephew inherit the passion for bicycles and management for enterprises. His name is Jerry de Concilio.




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